Phyto-Rouge Velvet 41 Rouge Flame

Soft yet bold, Phyto-Rouge Velvet coats lips in an intense matte color, as smooth and luminous as velvet, protecting them immediately and overtime.

A luminous matte finish with physical protection. Phyto-Rouge Velvet offers a surprisingly comfortable and creamy texture that glides effortlessly over lips. Its thin matte film blurs fine lines, conceals imperfections and subtly reflects light for a flawless powdery finish. Lips are left feeling supple, soft and plump. Ranging from nude to bright red, all shades are highly pigmented and can be worn with confidence thanks to their 8 hour wear* and buildable coverage.

The lips are a particularly sensitive area of the face and are vulnerable since they lack the protective hydrolipidic film that exists everywhere else on the skin.

This innovative formula creates a physical barrier on the lips, creating a protective cocoon that immediately helps reduce water loss and seals in moisture.

It also offers long-term benefits; after four weeks of use, lips appear and feel more smooth and supple.

Phyto-Rouge Velvet comes in a matte brushed gold-colored case with black zebra stripes and has a faceted bullet for easy and precise application.

For intense, well-defined lips: Line the lips with a Phyto-Lèvres Perfect pencil in a matching shade, or one shade darker for a more intense look. Define your Cupid’s bow by drawing a cross, then run the pencil along the corners of your lips to join up with the Cupid’s bow. Use a brush to blend the product toward the center of the lips, then apply the lipstick directly to the lips with the bullet.

For subtle color, a bitten-lip effect or naturally defined lips: Gently tap the center of your lips with the bullet to apply a light wash of color, then purse your lips.